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What Is an X-Banner and How Can It Boost Your Advertising?

What Is an X-Banner and How Can It Boost Your Advertising?

Do you know the benefits of using an X-Banner?
It's a highly effective, cost-effective advertising solution for any business wanting to promote its value proposition in a distinctive way. (montaż reklam)

Here in this guide, we will provide you with everything you wish to know so that you can decide which shape of banner is ideal for your business.

What Is an X-Banner

An X-Banner is a popular self-standing display advertisement commonly utilized at trade events, shopping facilities, exhibitions, and conventions.
It contains an X-shaped stand to hold a printed graphic bearing marketing or promotional details.

The companies can customize the graphics with different sizes and materials such as polyester film or PVC canvas.
They are durable and long-lasting with superior image quality over time.

And, with the price of both the X-Banner and the printed graphic combined, it's a budget-friendly option for businesses of any size.

X-Banner vs. Roll-Up Banner: What's the Difference?

Both X-Banners and Roll-Up Banners are critical tools for executing low-budget offline marketing campaigns.
They share some things in common:

  • Both use printed graphics on polyester film or PVC canvas.

  • Both are easy to carry, simple to assemble, and can be customized for trade shows and events.

There are serious differences, however:

FeatureX-BannerRoll-Up Banner
StructureSupported by an X-frame.Graphic rolls up into the base for easy transport.
SizeTypically 80x180 cm; easy for indoor use.Larger, typically 85x200 cm; offers more space for messaging.
AssemblyLighter and easier to transport but slightly longer to put together.Quiet to deploy and typically printed double-sided for optimal visibility.

Choosing between the two will depend on your company requirements, event location, and visibility need.

Want to know more? Check out our full article about what a Roll-Up Banner is!

What Are the Standard X-Banner Sizes?

While sizes vary by manufacturer and client specifications, standard sizes are:

  • Small: 60 cm × 160 cm (24 × 63 inches)

  • Medium: 80 cm × 180 cm (31.5 × 71 inches)

  • Large: 120 cm × 200 cm (47 × 73 inches)

Apply these dimensions as a guideline when you create for your trade show booth or event. (drukarnia)

Where Can You Position an X-Banner?

X-Banners are extremely versatile and can promote your advertising campaign everywhere:

1. Retail Outlets

Put up an X-Banner near the entrance or at a high-traffic point to promote limited offers or new products.
Sample: A computer outlet advertising a 20% discount on 4K Smart TVs.

2. Malls

Maximize high traffic by placing X-Banners in public areas, corridors, or your business reception.
Example: A clothing store advertising a "New Spring Collection" with a fashionable banner.

3. Business Meetings

Use X-Banners in seminars, conferences, and meetings to promote your company or highlight sponsors.
Example: At a digital marketing conference, use your event logo and sponsors at the reception.

4. Trade Fairs and Exhibitions

Stand out at fairs and exhibitions by highlighting key information about your products or services.
Example: A software company displaying their new project management software.

5. Educational Institutions

Schools, colleges, and universities can use X-Banners to promote new programs, events, or application periods.
Example: A university advertising the opening of applications for the "Computer Engineering" degree.

6. Sports and Cultural Events

Promote teams, sponsors, or event details at sports tournaments or cultural festivals.

Conclusion: Why an X-Banner?

X-Banners are an essential advertising tool for business owners and event organizers.
They offer an easy, light, and affordable way to promote goods, services, or messages.

With clever use of X-Banners, you can pull in customers, interact with guests, and even find new business partners.

OpenPrint is committed to delivering first-class advertising materials.

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